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A featured contribution from Leadership Perspectives: a curated forum reserved for leaders nominated by our subscribers and vetted by the Construction Tech Review Advisory Board.

Fleetco

Todd Sale, Senior Vice President, Customer Experience

Technology and Customer Experience Deliver Improved Performance During COVID

For technology first companies like FLEETCOR, significant technology investments proved to be critical, with redundant systems and an infrastructure capable of deploying virtual and remote enabled workstation images, and a full-stack of ‘remote enablement’ kits quickly.

 In addition, the FLEETCOR IT and customer service teams demonstrated an unparalleled commitment to ensuring sales, service, credit and other critical functions remain fully operational without any slowdowns during the pandemic.

Specifically, the teams increased infrastructure and capacity needs across VPN tunnels, virtual imagine environments, network throughput and several other areas in days rather than the normal weeks or months.

Apart from maintaining critical levels for key systems and customer service, the pandemic gave companies permission to ‘slow-down’ and double-down on longer-term strategic investments and technology transformation efforts. Taking advantage of this opportunity resulted in modern digital engagement with customers, cloud-based solution offerings, and ML/AI driven decision engines to gather further customer insights.As businesses settle into the new way of working, organizations also have uncovered ways to deliver increased value for their customers relying on new tools to improve the customer experience.

For example, speech analytics converting sound to text and enabling broad and narrow analytics has helped companies proactively help associates struggling with the remote environment. Remote learning with self-guided simulations also creates a more knowledgeable associate. Most importantly, new collaboration tools have created more meaningful, authentic, and consistent engagement with associates driving a customer-centric culture.

Remote is here to stay. Nurturing associates is critical to delivering a world-class customer experience for any organization along with having the necessary technology tools. While remote work environments are proven, the flexibility of a hybrid option may be the long-term choice for some. Both remote and hybrid workforces open the candidate pool for companies to recruit outside of their respective geographies. This is increasingly important in a competitive labor market.

Technology and customer experience team partnerships and collaboration are the key to driving operational change and delivering even better customer experience now and in the long term.

The articles from these contributors are based on their personal expertise and viewpoints, and do not necessarily reflect the opinions of their employers or affiliated organizations.
The Leadership Perspectives forum brings together voices shaping construction technology and innovation. Participation is by invitation only. It features leaders who are not merely observing technological change, but actively contributing to it through digital transformation and execution-driven insights.
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